What is home staging?
Home staging is the process of preparing a house for sale in the real estate market. It is a marketing strategy used to make a home look more attractive to potential buyers. Home staging usually involves decluttering, rearranging, and styling the house to better show off its features. Home staging can help a house stand out from the competition and can help sell a home faster and for a higher price.Studies have consistently shown that staging can have a significant impact on the sale price of a home. According to a study conducted by the Real Estate Staging Association (RESA), homes that were professionally staged sold for an average of 6-25% higher than homes that were not staged. The study also found that properties that were staged in a month or less sold for 20% more than properties that were not staged. Here’s a look at some of the benefits of staging a property for sale.
1. Sets the Property Apart:
Staging a property makes it stand out from similar properties on the market. It helps potential buyers envision themselves in the home, and can make the property seem more desirable.
2. Increases Curb Appeal:
Staging a property helps to improve the appearance of the home’s exterior, which can draw potential buyers in and create an inviting atmosphere.
3. Enhances Photos:
Professional photos are essential for marketing a property, and staging can help make the photos look even better. Staged properties tend to appear more spacious and inviting in photos, which can be very attractive to buyers.
4. Increases Property Value:
Staging a property can actually increase a property’s value. When potential buyers can see themselves in the home, they are more likely to make a higher offer.
5. Speeds Up the Selling Process:
Staging a property can help it sell faster. When buyers can see the potential in a home, they are more likely to make an offer. In fact, a professionally staged home spends 73% less time on the market than non-staged homes.
6. Advice and Styling:
Staging companies can furnish a full house or utilize some of your existing furniture and add decor to further decorate a create a space buyers will love. This will help buyers imagine themselves living in the space and make it more appealing to a wide range of buyers.
When it comes to selling a home, staging can be a powerful tool to maximize the sale price. Staging is the act of preparing a home to be presented in its best light to potential buyers. By emphasizing the home’s best features, staging can help make a great first impression and be the difference between a quick sale and a prolonged one.
Whether you’re selling a townhouse, unit, or a family home, home staging can give your home the edge it needs to stand out from the competition.
SellSmart work with some of Australia’s best staging companies who provide affordable packages to meet every budget. If you want to boost your homes appeal before sale, get in touch with the SellSmart team today to learn more.
